ESSA Bank & Trust and the Lehigh Valley Steelhawks have partnered together for the 3rd straight year to help support and promote academic excellence to all surrounding schools in the Lehigh Valley area and beyond.   As the Head Football Coach of the 2014 National Conference Champions and also being a father of three, we wanted to come up with a program that we felt would enhance excellence in the classroom, as well as continue to stamp ourselves within the local and surrounding communities.   What better way than to help teachers and school officials by partnering together on an academic excellence initiative, which should help promote perfect attendance, academic achievement, and better behavior within each respective classroom.

The Steelhawks 1st & Goal Academic Program is not a time consuming program and will not bring added costs to your budgets.  We believe it is a very simple program that will create a better classroom atmosphere with an opportunity for families to spend quality time together at a local Professional Arena Football Game with their child/student in the awesome new PPL CENTER.    Plus, the Steelhawks will also be there to support each school that participates, through various events and appearances at the schools discretion if it works into our schedule as well.   Below is an outline on what this program entails.

Steelhawks/ESSA Bank Provide to Participating Schools:

–          “X” amount of Steelhawks General Admission Game Ticket Vouchers for ANY regular season home game (# of tickets is dependent on size of School/Classroom)

–          Visits to your School by Steelhawks  in support of this program:

o   Players, Coaches, Precious Metal  Dancers, or Steelhawks Mascot “Talon”

–          Chance to win other possible prizes and additional rewards from Steelhawks, ESSA Bank & Trust, and Metro PCS during each school year.

–          Assist with other programs such as Anti-Bullying, or PSSA testing, or even Track & Field Day

School Requirement:

–          A Program Liaison or Program Leader in each participating School to do the following:

o   Estimate # of Steelhawks ticket vouchers  that will be used each marking period for

  • Perfect Attendance or Academic Achievement only

o   Dispersing of these tickets to students

o   Coordinating of other support activities and appearances

Since this is our 3rd year doing this program and it has grown to more than 25 middle and elementary schools, please make sure you contact the Steelhawks to sign up/set up this program/appearance in advance.  We are extremely excited about continuing on this academic excellence initiative with our return to the awesome PPL CENTERlocated in downtown Allentown.


Best Regards,

Gary Olson                                                     Chris Thompson

President/CEO                                                Head Coach/Assistant General Manager


ESSA Bank & Trust                                        Lehigh Valley Steelhawks